Google is pitching Tesco to hijack your customers
The top-up convenience market is a big opportunity for digital-savvy retailers, Harry Walker, who heads up Google’s UK grocery team says in a white paper published this month. As the growth of top-up shopping trips accounts for a greater share of grocery spend, Google’s research shows that shoppers are becoming less loyal to retail brands …
Google is pitching Tesco to hijack your customers Read More »