Crisis response: how to retain and develop customers
Keep in touch with your customers through the Covid-19 crisis
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Social media and search are keys to SME profit growth
Most operators of small and medium-sized enterprises are focused on niche markets where they can make good profits if they have a differentiated offer and a reliable way of reaching and retaining customers. While the pace of change driven by the big technology companies has wiped out some businesses, many have adapted the way they …
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Google is pitching Tesco to hijack your customers
The top-up convenience market is a big opportunity for digital-savvy retailers, Harry Walker, who heads up Google’s UK grocery team says in a white paper published this month. As the growth of top-up shopping trips accounts for a greater share of grocery spend, Google’s research shows that shoppers are becoming less loyal to retail brands …
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The future of food?
In 15 year’s time, much of the food that we eat will be designed by software and made by processes like precision fermentation, an Exponential View briefing projects. Thought leader Azeem Azhar, who launched the EV newsletter five years ago, now has an A-list of innovators contributing to his weekly guide to the future. The …
Are your customers safe in a voice assistant world?
I have been living at home with a voice assistant for just over a month and I now totally understand why people like Mark Cuban believe it is a game-changing technology. All it takes is a lousy song on the radio and I say “Alexa, play Radio XYZ”. I don’t have Alexa in my car and I …
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How to compete for customers
Technology is changing the way that people shop and with third-party software companies targeting the convenience food and grocery markets, retail owners need to be thinking ahead. Here Julian Fisher, CEO of jisp, offers a view about how to compete for customers. Q. Julian Fisher, can you tell us a bit about yourself? I have …
How to improve your online footprint
“What people don’t realise is that we need to work together to keep the local economy funded”, says Andy Craig, co-owner of Whittington’s Tea Barge, a successful floating cafe moored on the Thames by Reading Bridge. While most people like the idea of supporting local businesses, there is plenty of clever marketing that steers them …
The jury is out on how to win at delivery
At first glance, it looks like a no-brainer for a local store owner to link up with Uber Eats to offer convenience product deliveries. Symbol group Costcutter’s recent announcement of a “superior” deal is a step in the right direction. Its test stores grew sales by £1,500 a week. Costcutter’s move is being driven by …
How much should you pay for a new customer
At the start of October, Costa Express self-service machines dispensed 3 million free hot drinks across 8,500 UK locations in a promotion heralded by managing director Scott Martin as a “smash”.For their retail partners, this was a big event. On average 342 cups of coffee or hot chocolate were given away to existing and new …
Three big ideas that you need to pay attention to
The collapse of WeWork’s plan for a $47 billion IPO has produced lots of wise analysis on how these big-money deals distort markets and penalise people who actually make things. However, the same forces are still at work in the convenience market and retail owners cannot afford to sit still.Every week produces new announcements about …
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