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Ben Thompson analysis

Social media and search are keys to SME profit growth

Most operators of small and medium-sized enterprises are focused on niche markets where they can make good profits if they have a differentiated offer and a reliable way of reaching and retaining customers. While the pace of change driven by the big technology companies has wiped out some businesses, many have adapted the way they

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Google is pitching Tesco to hijack your customers

The top-up convenience market is a big opportunity for digital-savvy retailers, Harry Walker, who heads up Google’s UK grocery team says in a white paper published this month. As the growth of top-up shopping trips accounts for a greater share of grocery spend, Google’s research shows that shoppers are becoming less loyal to retail brands

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